Patient Care

The fearless exam room

Newer philosophies call for avoiding high-pitched baby talk when working with a canine patient and adding a soft, lower frequency music source inside the exam room.

Patient Care

The war on feline wellness

You can start to recapture feline clients if you embrace strategies designed to reduce fear, anxiety and stress at home, in the lobby and in the exam room.

Social Media

Don’t Fear the Unknown

Market your stress-free clinical approach by capitalizing on social media options and optimizing your practice website.

Merchandising

Don’t Sell Yourself Short

Whether you like it or not, veterinary practices are also retailers, so now is the time to turn your austere waiting room into a moneymaker.

Client Communication

Eliminate Fear in Pets — and in Your Clients

Simple solutions start in the veterinary clinic with the initial phone call and extend to the products offered at checkout.

Patient Care

Less Pet Stress and Anxiety Leads to Better Medicine

Satisfying a patient’s emotional needs requires buy-in from most or all of the veterinary team.

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