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Practice Management

How to Fine-Tune Your Marketing

Focus on five principles to prevent your client communication from falling flat.

Practice Management

Multimodal Marketing

Bring the team together to figure out your “why?” Then, brainstorm content and decide what you can afford in people and time.

Practice Management

How to Market Your Online Pharmacy

Sending clients to a trusted retail partner can generate more revenue for you and greater pet owner loyalty.

Practice Management

Too Much Screen Time

Social media is best consumed and managed in moderation to achieve a good work-life balance and your practice’s marketing goals.

Practice Management

Draw a Line When Online

Learn to safeguard your practice’s social media channels and encourage positive client interaction.

Client Communication

Define and Refine

Rather than spend time and money connecting with all potential clients on social media, focus on your VIPs and their lookalikes.

Social Media

Failure’s Not an Option

Learn what to do when your social media channels stop meeting your objectives.

Practice Management

How to Streamline Your Marketing

You can’t be strategic if you don’t have time to sit down, think and map out a marketing strategy.

Social Media

The Inside Track

You can’t calculate ROI or progress without knowing where you began. So whenever possible, run a baseline report or download your initial social media statistics so that you can best track your success.

Client Communication

Focus on the Positive

Share positive reviews through your team’s private Facebook group or Slack channel.

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