Petplan surpasses 200,000 enrolled pets
The health insurer credits the growth to heightened awareness, digital marketing and new partnerships.
Petplan now insures more than 200,000 cats and dogs across the United States and Canada, a 15% gain over the past year.
The Philadelphia-based company attributed the growth to “heightened awareness of having the most comprehensive coverage, an increased focus on digital marketing and the launch of new, exclusive partnerships with the American Animal Hospital Association and the Ontario SPCA and Humane Society.”
Petplan is one of the larger U.S. pet health insurers. Industry leader Nationwide has more than 750,000 insured pets.
“Today is about thanking everyone who worked tirelessly to achieve this major milestone,” Petplan CEO Paul Guyardo said. “The biggest thank you goes to our loyal pet parents who share our passion for pet health.”
The company’s Covered for Life plan accepts pets of any age and does not have broad exclusions for hereditary and chronic conditions.