Creative Disruption Archives

Put vets before pets

Our default setting is generally to place the needs of others over our own, which breeds a backseat approach to our own health.

A simple name change — think of it as rebranding — and a new mindset could boost client education and collaboration.

Veterinarians could learn from how dentists have adapted and thrived.

The two biggest issues we have to solve are the high cost of veterinary education and the high cost of veterinary care.

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