Today’s Veterinary Business Staff

If dogs and cats could talk, they might ask for a more fashionable Elizabethan collar the next time they return from the veterinary office.
Plastic e-collars serve an important purpose by preventing animals from licking wounds or injuries and by speeding recovery time, but they get a bad rap as “cones of shame” because of their unappealing look.
Trupanion wants to put an artistic spin on e-collars — and help animal shelters financially — during the Cone of Joy contest. The Seattle pet health insurer is soliciting hip e-collar designs through Oct. 20.
Twenty-five of the best entries, as determined by online voting, will win $100 for the contestants’ chosen animal welfare organizations.
“This is a fun way to celebrate the wonderful work shelters do throughout the U.S. and Canada,” said Chloe Gill, shelter channel manager at Trupanion. “The funding will help these shelters in their day-to-day operations. We’re delighted to highlight the role shelters play in finding loving homes for cats and dogs and give our talented pet owners the chance to unleash their inner Warhol.”
Here’s how to enter the contest:
- Create an original design using a cone for a cat or dog.
- Submit a photo of the design and a brief description at trupanion.com/coneofjoy.
Voting will take place on the website until Oct. 20. Trupanion is urging contestants to share their submission with friends and colleagues and ask for their vote.