Today’s Veterinary Business Staff
Brakke Consulting has released an annual study that explores the market for flea, tick and heartworm products.
The updated report, “The US Flea Control and Heartworm Markets,” is available for $7,750.
“The flea control and heartworm preventatives market has been one of the most innovative areas in animal health, with a variety of new active ingredients and novel formulations,” said Lynn Fondon, DVM, MBA, a senior consultant with the Dallas firm. “Sales of flea-control products have quadrupled in size since the introduction of Program, the first of the new-generation products, in 1995, and the newest generation of oral flea and tick products are transforming the landscape once again.”
The new report is based on published information, industry interviews and a survey of 360 small animal veterinarians and 500 pet owners, Brakke stated. The study profiles the veterinary and over-the-counter markets, dives into veterinary product sales and pricing, and examines new and future parasiticides.
More information is available by emailing Dr. Fondon at email@example.com.