Social Media

Power down

Going without your phone, email and other technological connections for days or even weeks can transform your world.

Innovation/Technology

Is Your Website ADA Compliant?

The Americans with Disabilities Act requires equal access to online content. Poke around like a user to find problem areas, and work with your web developer to make fixes.

Client Communication

Apt apps

The right mobile application can enhance your practice, your relationship with clients and, most importantly, pet health.

Patient Care

The forgotten feline

Too many veterinary practices focus on dogs in their marketing efforts. Cats and their owners deserve your attention.

Social Media

Make Every Post Count

A passive approach to Facebook won’t win you any fans. You need to engage with your audience through content that is fresh, inviting and enjoyable.

Practice Management

Turn a negative into a positive

It’s not uncommon to have clients update a review to show a better star ranking or to delete the review.

Innovation/Technology

Picture perfect

Violating copyright law can cost your practice in more ways than one. Now is the time to scour your website, social networks and marketing materials for ill-gotten images.

Client Communication

Connect With Clients of All Ages

Don’t assume a millennial won’t want to talk to you by phone or in person and will favor online options.

Diversity and Inclusion

From tolerance to inclusion

The practice of inclusion does not preclude the practice of tolerance. In fact, inclusion is dependent on tolerance.

Practice Management

‘How may I assist you?’

If a pet owner reaches out and you don’t respond within a reasonable time frame, how much revenue are you losing?

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