Today’s Veterinary Business Staff
The American Veterinary Medical Association has released a free client communication e-book, and Mars Veterinary Health has launched free videos on patient safety.
The AVMA resource, “Language That Works: Changing the Way We Talk about Veterinary Care,” is available to AVMA members at bit.ly/3nPzNGS. The e-book details “talking with clients about why and when they should go to the veterinarian, the range of services that a veterinary practice offers, and how to pay for veterinary services,” the association reported.
“Our goal is to help our members better engage with their clients so pet owners bring their animals in for regular checkups and follow their veterinarians’ recommendations,” said AVMA President José Arce, DVM. “Improved communications can also help alleviate some of the pressures that veterinarians, clinic staffs and pet owners are currently experiencing because of the pandemic.”
Mars Veterinary Health, meanwhile, is sharing videos captured at the company’s virtual Medical Summit earlier this year. Viewers can earn continuing education credits by watching the content at bit.ly/3lF5hgl.
Among the videos are:
- “Patient Safety Culture and the Second-Victim Concept,” by Dr. Albert Wu.
- “Importance of Continuous Improvement in Healthcare,” by Dr. Magnus Lord.
- “Why Errors Occur and How to Learn From Them,” by Drs. Karen Faunt, Kathrine Blackie and Morrison.
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