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Viewpoints

Unsung pioneers in veterinary hospice

Thank you for publishing Dr. Natalie Mark’s excellent article “Fearless Through the End” in the February/March 2019 issue. Its emphasis on why and how veterinarians should learn to reduce anxiety and stress during hospice or euthanasia is indeed one of the most important aspects of proper communication with clients. Nonetheless, I did want to bring […]

Stop using a non-existent title

I am writing to ask you to please stop using a title that does not exist in North America to refer to credentialed veterinary staff. In your magazine, the terms “nurse,” “tech” and “assistant” are used with no clear delineation of which staff member the author is referring to, sometimes calling all support staff in […]

You can be part of the student debt solution

It’s a moral imperative. An economic emergency. A life or death issue. The educational loan monster. The veterinary profession’s debt debacle. The challenge that our profession is facing has been described over the past two decades in dozens of ways. “Managing Your Economic Future in Veterinary Medicine” was the title of an American Veterinary Medical […]

Pet health insurance offers peace of mind

The article “Place a Premium on Pet Insurance” [June/July 2018] advising veterinarians on the importance of proactively promoting pet health insurance and the subsequent benefits to patients, clients and practice was clearly well-intended. Unfortunately, the article contained some factual errors and flawed advice to practice managers and veterinarians. I am a former practicing veterinarian with […]

Lost and found

Perhaps letter writer Caroline Morder [“What Dog Shortage?” June/July 2018] does not believe that any dogs go back to their homes from animal shelters. This could reconcile the numbers she questions. We all see pets (usually pups) that are from bottom-of-the-barrel facilities. But as I read “The Looming Dog Shortage” [February/March 2018], there is a […]

What vets want

We don’t have a shortage of veterinarians with regard to the number of veterinarians out there [“The Ripple Effect,” June/July 2018]. What we have is a shortage of vets who want to or can afford to live/work in a rural area. What we have is a shortage of vets who want to work a 40-hour […]

Obsolete markups

I have been a veterinarian for 15 years and have owned a successful practice for the past seven years. I don’t get a chance to read much in vet-based magazines, but recently I had a chance to pick up your April/May issue. I am always looking for ways to improve the business side of my […]

Murky writing

The writing in “The Changing Veterinary Landscape” [April/May 2018] was so jargon-laden and run-on that the article was useless. In example No. 1, the last paragraph states, “In particular, this will result in veterinarians having more access to animals than previously imagined and give them the time to work on unique cases that the other […]

What dog shortage?

I am a hospital administrator in Tempe, Arizona, and have worked here for nine years. I have a degree in entrepreneurship from Grove City College. I have done thousands of hours of continuing education. I have volunteered with rescues and the county shelter, and we run a donation center out of our hospital for all […]

Hire a business pro

During my lunch today I read the April/May 2018 copy of your magazine (along with Harvard Business Review) and enjoyed just about all of it. One article was of particular interest: “The Goldilocks Concept.” I enthusiastically read and silently cheered on lines in the article such as “A hybrid model, in which we have expert […]

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