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time

We can’t afford to wait

Creative Disruption

Virtual care and reinvention of the veterinary nurse will take our profession to the next level. The taxi and recording industries were asleep at the wheel at crucial moments in history. Look where it got them.

Consumers will get what they want, when they want it and where they want it at a value they deem appropriate, and with little regard for who provides it. For example, consumers desired a taxi service that was more convenient, tech-forward, clean and at a good value. Frustration with the taxi industry was rampant. Similarly, […]

theft

Trust but verify

Don’t risk your DEA license. The three keys to preventing employee theft of controlled drugs are evaluate, investigate and reiterate.

Let’s start with a simple fact: Employees can and will steal from your drug inventory if given the opportunity. A Drug Diversion Digest report tracking the diversion of controlled substances over a six-month period — read it at http://bit.ly/2NoOWvR — found that 71% of incidents involved an employee. Sadly, this often includes people you consider […]

loyalty

Your loyal followers

Loyalty programs encourage your best clients to come back for more. When incentives are done right, service discounts go away and patient care improves.

How many times while making an online purchase were you alerted that if you spent, say, just $10 more, you would qualify for free shipping? So, you did the logical thing and bought something for $50 that you didn’t really need, and you felt great about it! Or how often did you pass up a […]

Peter and Brooke Weinstein

My daughter, the veterinary student

As Brooke crossed the floor and headed up the stairs a few months ago, I was in a haze. I was awestruck that my daughter was about to receive her white coat, signifying her entry into the professional curriculum at the Carlsen College of Veterinary Medicine at Oregon State University. When the college’s dean, Dr. […]

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