Chewable medications appeal to pets, won’t frustrate clients and will boost your veterinary business.
When Dixie, a black Labrador retriever, had a skin lesion that wasn’t improving, her veterinarian put her on antibiotics. After the first round didn’t work, a second round of antibiotics was started, but Dixie’s veterinarian still couldn’t figure out why the “little rash” wasn’t responding. “I went to go clean out our guest bathroom one […]
Getting clients on board with heartworm prevention is much easier if you lay out the facts and provide reminders now and then.
Heartworm disease can cause high morbidity and mortality, yet it’s so easy to prevent. Knowing how to increase pet owner compliance so that a monthly preventive medication is administered is a sure-fire way to reduce the disease incidence. A Picture Is Worth … Showing pictures or even models of disease is great for client discussions, […]
Protect and Defend
From requesting a risk inspection to raising their deductible, practice owners have numerous opportunities to reduce the cost of insurance.
Today’s hypercompetitive veterinary marketplace is filled with savvy, non-traditional competitors developing innovative methods of meeting client demands for services. No longer can veterinarians simply focus on working hard and providing quality medical care to drive revenue and financial success. The successful entrepreneurs of the future will focus on client-centered service delivery while reducing the cost […]
How uncertainty affects valuations
Buyers of veterinary hospitals prize the stability of earnings over time and the seller’s ability to successfully deliver goodwill.
What is the impact on a practice’s valuation during a crisis like COVID-19 when hospitals change how they manage clients and patients and when the usual daily grind is anything but usual? Honestly, not much — at least not yet. The two primary influencers of business value are cash flow and risk, both of which […]
Succeed with a succession plan
The sale of your practice to a colleague or outside party when you aren’t present is fraught with trouble if detailed instructions aren’t in place.
One of the most challenging exercises that veterinarians go through is planning for what will happen to their business if they die unexpectedly or become disabled. Emotional considerations and the stress of detailing a future business transaction can cloud the process. Unfortunately, COVID-19 highlighted the importance of having both a succession plan and a business […]
Ready or not, here comes Walmart
A survey reveals how pet owners might respond to the retail giant’s veterinary service offerings.
Mass marketers see potential in pet care and are getting into the game. They’re adding and expanding product lines, introducing their own brands, and customizing products and marketing to appeal to pet owners. Not seeing it? Thrive veterinary clinics partnered with Petco. Amazon launched a brand of pet food. Subaru ads show dogs driving. That’s […]
The future of veterinary practice
Forced to pivot because of COVID-19, the profession learned more lessons about telemedicine. The pandemic exposed clinics and clients to pet-only visits and could lead to the rebranding of relief work.
It’s anything but business as usual in the veterinary profession. Over the past couple of months and likely for the next several months, practices have adapted to a world that looks very different. While each day brought surprises and challenges, there is a sense that practices have implemented protocols, adjusted hours and staffing, and begun […]
Germ-tainted bedding, towels and uniforms require prompt and attentive care to prevent the spread of pathogens. A study confirmed the ickiness of common cleaning protocols.
You can picture it. You walk into your clinic, look at the daily schedule and realize that another frantically busy day is about to begin. It doesn’t help that two people called in sick and that you are already understaffed. You look at the morning to-do list, take a big sigh and mentally begin the […]
Chapter 10: Tales from the COVID-19 front lines
“Now is the time to make lemonade out of the lemons we’ve been handed.”
This week: Curbside care is still the norm as veterinary practices think about a post-COVID world and the future of telemedicine. Read other installments in this series: Chapter 1 Chapter 2 Chapter 3 Chapter 4 Chapter 5 Chapter 6 Chapter 7 Chapter 8 Chapter 9 Chapter 11 Chapter 12 Chapter 13 Chapter 14 Chapter 15 […]
With little warning, the COVID-19 pandemic pummeled the veterinary industry and transformed patient care, client relations and staffing. Will we ever return to the “old normal,” or is more upheaval still to come?
Over the past few months — it feels like decades — the world of veterinary practice has been totally disrupted from the medical and business perspectives. Before February, many practicing veterinarians were convinced that corporate consolidators, online merchants, millennials or some other outside influence would be the source of the profession’s greatest upheaval ever seen. […]