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Kristi Fender

Kristi Fender, former editor of dvm360 magazine, has spent 20 years covering animal health and veterinary medicine. She holds a master’s degree in journalism from the University of Kansas and lives in Shawnee, Kansas.

Kristi Fender, former editor of dvm360 magazine, has spent 20 years covering animal health and veterinary medicine. She holds a master’s degree in journalism from the University of Kansas and lives in Shawnee, Kansas.

veterinary diagnostic equipment tips

Tips for purchasing in-house veterinary diagnostic equipment

Factors to consider when purchasing new diagnostic equipment for your veterinary clinic.

Diagnostics is one of the fastest-growing profit centers in veterinary hospitals and clinics. These tests represent a huge opportunity for a practice to give pet owners and pets the best care possible. Appropriate diagnostic tools are critical for identifying the presence and cause of disease and for determining an appropriate course of treatment for your […]

Innovations to watch in veterinary medicine

Wearable medical devices, biomarker and genetic testing, 3D printing and virtual care are among the advancements impacting the veterinary industry.

Sixty-seven percent of U.S. households, or about 85 million families, own a pet, according to the 2019-2020 National Pet Owners Survey conducted by the American Pet Products Association (APPA, americanpetproducts.org). With the increasing number of pet owners, the demand for quality veterinary services is also experiencing strong growth. Keeping up to date on the latest […]

Tips for sharing clinic space with a veterinary specialist

A multitude of specialty services can generate revenue, build stronger client relationships and provide better care for your veterinary patients.

A thriving veterinary practice is one that continually evolves. Do you have some underutilized space in your facility and wish it could be leveraged to generate more revenue? Consider a creative arrangement with a specialist where you provide the overhead and the radiologist, surgeon, dermatologist or fill-in-the-blank-specialist provides the services. You both could be on […]

5 Ways to Best Communicate with Veterinary Clients

Client expectations for both the level and mode of communication are rapidly changing. Don't get left behind.

Many veterinary practices pride themselves on their ability to provide excellent medical care to pets. But without an equal, if not greater, emphasis on communicating effectively with pet owners, those same hospitals will struggle to find success. The good news is there are more ways than ever to communicate in a way that resonates with […]

The value of integrative veterinary medicine

This field benefits patients and improves the clinic’s bottom line.

As most veterinary professionals know, the health of a patient is more than the sum of its various parts and systems. Besides absence of illness or injury, a pet’s well-being encompasses lifestyle, nutrition, behavior and exercise. Nobody understands this like veterinarians who take an integrative approach to patient care. Treatments and services such as acupuncture, […]

canine ear health

Reality checks

With chronic ear disease, follow-up care is essential to a successful outcome. Learn to boost compliance, strengthen the human-animal bond and get your patients feeling like themselves again.

When Kathryn Primm, DVM, CVPM, called to find out why her client’s dog missed a follow-up appointment after two weeks of otitis treatment, she got a response that changed her practice permanently. “The client said her dog’s ears were fine, she didn’t need a recheck, and we were just trying to get extra money.” Needless […]

NAVC survey

Career challenges

Student debt, the practice environment and well-being are among the top issues facing veterinarians and veterinary technicians, an NAVC-commissioned study discovers.

Only about half of veterinary professionals — 55% — report high levels of satisfaction with their careers, a new NAVC report finds, with the rest lukewarm about their jobs or outright dissatisfied. Plus, more than 1 in 4 veterinarians and 1 in 3 technicians say they’re likely to leave the industry within the next five […]

CBD Stephanie McGrath

CBD 101

Two experts explain what is known or uncertain about cannabidiol and what veterinarians need to be aware of legally when considering the use of CBD in practice.

If there’s one thing generating a buzz in veterinary medicine these days, it’s cannabidiol (CBD). No, not that kind of buzz — CBD derived from hemp containing less than 0.3% tetrahydrocannabinol (THC) is a non-psychoactive agent. Rather, the buzz is coming from clients asking whether the purported human benefits of CBD might help their pets […]

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